Bangkok The Tata Nano is a proposed city car
debuted by India's Tata Motors at the 9th annual Auto Expo
on January 10, 2008 at Pragati Maidan in New Delhi, India.
Called the people’s car in Tata's promotional material,
it is projected to be the least expensive production car in the world.
The standard version of the Nano is projected to cost Rs 100,000
(not including levies or delivery charges) (US$2500, GBP 1277, €1700).
Notably, a competitor called the Tara Tiny EV projects a launch
in India with a price tag of Rs. 99,999,
1 rupee less than the price of Nano.
Because of its target price, the Nano is sometimes referred to as
"one lakh car" (after the Indian numbering term, meaning '100,000').
The car's formal name derives from the extremely small
unit of measure, the nanometre.
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